BART Holiday Merch available for preorder or purchase at Railgoods popup shops + SweaterFest

Graphic with a person in a holiday sweater next to an inflatable snowman announcing "the holidays have arrived...holiady sweaters now on sale!!!"

UPDATE: BART Holiday Merch is so popular, we have sold out of our current inventory. 

Fear not: You can still purchase all BART holiday merch -- sweaters, vests, beanies, and scarves -- at an upcoming Railgoods holiday popup shop at select BART stations, which will have limited inventory on hand (see dates and locations below). You also have the option to preorder holiday merch on Railgoods.com here (more info below). 

 

Railgoods Holiday Popups:

  • Wednesday, Nov. 6, 3pm to 6pm, Daly City Station

  • Wednesday, Nov. 13, 3pm to 6pm, Pleasant Hill Station

  • Wednesday, Nov. 20, 3pm to 6pm, El Cerrito del Norte Station 

  • Saturday, Dec. 7, 1pm to 4pm, Sweaterfest at Rockridge Station 

  • Thursday, Dec. 12, 3pm to 6pm, Dublin/Pleasanton Station

 

If you preorder your items on Railgoods.com, at checkout you will have the option to:

  • Pick up your order at SweaterFest on Saturday, Dec. 7, 1pm-4pm, at Rockridge Station. More info below. 

  • Ship your order for a fee. Items will begin shipping the week of December 9. 

  • Pick up your sweater at BART's Customer Services Center at Lake Merritt Station (hours: M-F 8:30am to 4:45pm). If you select this option, you will receive an email when your order is ready. Orders should be available for pickup the week of December 9. 

 

SweaterFest is back! 

Mark your calendars for Saturday, Dec 7, 1pm to 4pm, at Rockridge Station (College Ave. @ Keith). Wear your BART holiday sweater from any year and enjoy crafts, cookies, music, and more. 2024 BART holiday merch will be on sale at the event. There will also be a booth to pickup preordered holiday merch. 

 

Promotional image for 'Sweater Fest '24' event on Saturday, December 7 at Rockridge BART station. Features illustrated holiday sweaters under colorful string lights, with details about crafts, cookies, music, and a group photo opportunity.

 

If you preordered a sweater this summer...

If you preordered your holiday merch this summer, your order will arrive shortly. Those who selected the in-store pickup option during the presale should keep an eye out for an alert that their order is ready for pickup.  

You can also win holiday merch from BARTable! Sign up for the BARTable This Week newsletter on bart.gov/bartable to enter holiday sweepstakes and to hear about fun holiday events by BART stations.  

 

2024 BART Holiday Merch Prices 

Shipping costs vary by weight and location. 

Sweater - $49.99 (limit to 2 sweaters per order)   

Vest - $39.99   

Beanie - $15.99   

Scarf - $19.99 

 

BART holiday sweater with a smiling BART train with antlers and a red nose. Snowflakes float around it.
BART holiday vest with a smiling BART train with antlers and a red nose. Snowflakes float around it.
BART holiday beanie with a blue pom pom and rim and a smiling BART train with antlers and a red nose. Snowflakes float around it.
The BART holiday scarf in blue with a BART train with antlers and black tassels at the bottom

BART is at the heart of the Bay Area, and we should be proud of the public institutions that make our region merry and bright. Buy some merch and rep your love for BART and the Bay – the ugly sweater way.  

This is the fourth year BART has sold holiday sweaters. Last year, we sold our entire inventory of 3,000 sweaters. Sales exceeded $100,000.   

BART is one of the first transit agencies to sell holiday sweaters. We designed the first sweater in 2021 as a BARTable contest giveaway and ordered just five for the contests. Our inventory proved insufficient after General Manager Bob Powers wore one of the sweaters during a media event about BART’s air filters. People wanted them...badly. A week later, we held a sale for the public, and the sweaters sold out in under an hour.   

Every year since, despite increasing our inventory into the thousands, the sweaters have sold out.