BART's 2024 Holiday Sweater pre-sale is now live on Railgoods with new items and discount codes

Person smiling in a BART holiday sweater in front of the words 19th St/Oakland

Have yourself a BARTy little sweater – and vest and beanie and scarf. That’s right, we just kicked off the Railgoods.com BART Holiday Merch Pre-Sale, and this year, we have four brand new items to help you toast BART and the winter season. 

The heatwave’s over, the sweat on your brow has dried, your sunburn’s faded. It’s time to start shopping for knitwear. Get ‘em while it’s hot. 

Do you want to be sleighing in the Bay next winter? Preorder the new holiday goodies before this sled sails. The pre-sale is open on Railgoods.com now and will close July 31. Pre-sale items ship early November.

If you miss the pre-sale, we will have sweaters and other holiday merch on hand in late November, which you can order on Railgoods.com, buy at the Customer Services Center at Lake Merritt Station, or purchase at seasonal Railgoods pop-ups at events around the Bay Area, including SweaterFest 2024 (more details to come).  

You can also win holiday goodies from BARTable! Sign up for the BARTable This Week newsletter on bart.gov/bartable to be alerted when contests are running.  

BART holiday sweaters always sell out, and when they’re gone, they’re gone. Order now so you don’t have to DM us later asking if we can “strike up a deal.” We cannot.  

We will however give you a discount code. Use code 2024BARTholiday20 for $20 off holiday merch orders over $100 and 2024BARTholiday10 for $10 off holiday merch orders over $50. This is the first time we’ve offered discounts on holiday merch, and this is the lowest priced sweater we’ve ever sold (it’s also the least expensive holiday transit sweater in the Bay).  

BART holiday vest with a smiling BART train with antlers and a red nose. Snowflakes float around it.
BART holiday sweater with a smiling BART train with antlers and a red nose. Snowflakes float around it.
BART holiday beanie with a blue pom pom and rim and a smiling BART train with antlers and a red nose. Snowflakes float around it.
The BART holiday scarf in blue with a BART train with antlers and black tassels at the bottom

 

Holiday merch prices (shipping costs vary by weight and distance): 

  • Sweater - $49.99 (limited to 2 sweaters per order)  

  • Vest - $39.99  

  • Beanie - $15.99  

  • Scarf - $19.99   

BART is at the heart of the Bay Area, and we should be proud of the public institutions that make our region merry and bright. Buy some merch and rep your love for BART and the Bay – the ugly sweater way. 

This is the fourth year BART has sold holiday sweaters. Last year, we sold our entire inventory of 3,000 sweaters. Sales exceeded $100,000.  

BART is one of the first transit agencies to sell holiday sweaters. We designed the first sweater in 2021 as a BARTable contest giveaway and ordered just five for the contests. Our inventory proved insufficient after General Manager Bob Powers wore one of the sweaters during a media event about BART’s air filters. People wanted them...badly. A week later, we held a sale for the public, and the sweaters sold out in under an hour.  

Every year since, despite increasing our inventory into the thousands, the sweaters have sold out.  

Thank you to this year's BART holiday merch models: Mag Tatum, Senior Board Analyst; Damya Belford, BART Communications Intern; and Oscar Brown, Principal Internal Auditor.

Person smiling in a BART holiday sweater in front of a BART train
Person smiling in a BART holiday vest in front of a BART train
Person smiling in a BART holiday sweater in front of a BART train